Connect with more than 600 Outback Travellers

 

Be seen by TOURISTS as they  roll into town.

Sign up and receive FREE Local Business Advertising.

PRESENTED BY QMF

About QLD Music Trails – The Outback

QLD Music Trails – The Outback is a music-fuelled adventure through Outback Queensland, inviting people from across Australia to follow the music across some of the state’s most iconic destinations.

Along the 1,100 km+ route, QLD Music Trails presents eight unique events featuring major Australian artists such as Kaylee Bell, The Wolfe Brothers, Taylor Moss, Tori Darke, William Barton, and many more — bringing world-class music experiences to the heart of the Outback.

Up to 600 Trail Travellers will journey the full route, stopping in Charleville, Tambo, Barcaldine, Winton, Hughenden, Julia Creek, and concluding in Mount Isa, where more than 4,000 music lovers are expected to join us for the final celebration, Outback Sounds.

Get your business front and center as our Trail Travellers roll into town via the button below.

The Opportunity For You

Our mission is to highlight the people and places along the trail. By signing up, your business becomes part of the experience:

  • Increased visibility to travelling audiences
  • Opportunity for your business to attract visitors while they are in town
  • Support for regional tourism and local economic growth

Whether you run a café, pub, bakery, motel, shop, attraction or service — our travellers want to discover you.

While we may not be able to offer every business the full suite of promotional coverage, every business that signs up will be included in at least one meaningful touchpoint to help connect you with our Trail Travellers.

Promotional Opportunities

QLD Music Trails connects with:

  • Ticket holders confirmed to join us on their Trail
  • Travellers who are considering or actively planning their journey through Outback Queensland.

Our goal is to make sure visitors are informed, inspired, and excited about the towns and businesses they’ll encounter along the way.

By joining our Local Business Directory, your business has the opportunity to be featured across:

  • Social Media — 20,000+ engaged followers
  • QLD Music Trails Website — 140,000+ views across the Outback Trail
  • Email Newsletters — 25,000+ subscribers
  • Blogs & Articles — highlighting local attractions, businesses, and must-do experiences
  • Detailed travel itineraries for visitors looking to explore the Outback
  • Inclusion in the QLD Music Trails – Outback Guide, provided to all Trail Travellers

These touchpoints help us showcase the best of the region and connect travellers directly with businesses like yours.